Tag Archives for Healthcare Marketing

How to Grow Your Medical Practice

How Marketing Software Can Boost Your On Reputation and Attract New Patients My friend Michele started working for a healthcare marketing company, PatientPop. PatientPop helps medical practices bring in patients and manage what patients are saying about your practice on. Sounded interesting to me since doctors are always complaining about what patients say about them on the internet. Also marketing your practice on the web is a great way to bring in new patients. I asked Michele if she Continue Reading

Filed Under: Healthcare Digital Marketing, Healthcare Marketing, Medical Billing and Coding Topics, Practice Management Tips

Don’t Just Look at Your Online Patient Reviews, Find Ways to Get More of Them [Infographic]

Doctors and practice managers know that their patients are on and that reviews can affect the business. Afterall, 85% of doctors say that they proactively check on reviews about themselves. That’s great but, you need to go one step further. The most important thing about on reviews isn’t mitigating the bad ones, it’s solicitation.

Filed Under: Featured Healthcare Infographics, Healthcare Infographics, Healthcare Marketing

The Ultimate Blog Post Checklist: A Case Study

Search engines are the #1 driver of traffic to content sites, beating social media by than 300 percent. And, companies that blog have 434 percent indexed pages than those that do not. Blogging, however, is not a post-it-and-see-results marketing channel; to be effective, it requires promotion and SEO optimization. Here is the SEO blog checklist I use for Capture Billing’s blog to make sure I get it right.

Filed Under: Healthcare Digital Marketing, Practice Management Tips